用户对网络社群主动式推荐信息的心理抗拒与接受意愿研究

万君　王慧

Research of Users' Psychological Resistance and Willingness to Accept Information on the Web Community Initiative

Wan Jun　Wang Hui

信息资源管理学报 . 2019, (3): 90 -99 . DOI: 10.13365/j.jirm.2019.03.090