信息资源管理学报 ›› 2023, Vol. 13 ›› Issue (2): 53-66.doi: 10.13365/j.jirm.2023.02.053

• 研究论文 • 上一篇    下一篇

基于DEMATEL-ISM的在线健康信息搜寻行为影响因素研究——来自国内外实证研究的元分析

赵文军1,2 孟 凯3,4 马锦辉1,2 倪志飞1,2   

  1. 1.湖南工商大学新零售虚拟现实技术湖南省重点实验室,长沙,410205; 
    2.湖南工商大学湖南省移动电子商务协同创新中心,长沙,410205; 
    3.南京大学数字经济与管理学院,苏州,215000; 
    4.南京大学数据智能与交叉创新实验室,南京,210023
  • 出版日期:2023-03-26 发布日期:2023-04-20
  • 作者简介:赵文军,博士,教授,研究方向为网络信息行为;孟凯(通讯作者),博士生,研究方向为信息行为,Email:kaimengtt@163.com;马锦辉,硕士生,研究方向为网络信息资源管理;倪志飞,硕士生,研究方向为区块链技术。
  • 基金资助:
    国家社会科学基金项目“社交媒体环境下辟谣信息竞争性传播机制及效果评估研究”(22BTQ050);湖南省自然科学基金面上项目“社交媒体健康信息可信度感知、行为响应及干预策略研究”(2022JJ30218);湖南省教育厅重点研究项目“社交媒体情境下老年人健康信息行为模式及干预策略研究”(21A0376)研究成果之一。

Influencing Factors of Online Health Information Searching Behavior Based on DEMATEL-ISM:From a Meta-analysis of Empirical Studies at Home and Abroad

Zhao Wenjun1,2 Meng Kai3,4 Ma Jinhui1,2 Ni Zhifei1,2   

  1. 1.Key Laboratory of Hunan Province for New Retail Virtual Reality Technology, Hunan University of Technology and Business, Changsha, 410205; 
    2.Mobile E-business Collaborative Innovation Center of Hunan Province, Hunan University of Technology and Business, Changsha, 410205; 
    3.School of Digital Economy and Management, Nanjing University, Suzhou,215000; 
    4.Laboratory of Data Intelligence and Interdisciplinary Innovation, Nanjing University, Nanjing,210023
  • Online:2023-03-26 Published:2023-04-20

摘要: 系统分析在线健康信息搜寻行为的影响因素及其层级逻辑关系,为深化在线健康信息搜寻行为理论研究和优化在线健康信息服务提供理论指导。依托元分析方法对国内外在线健康信息搜寻行为影响因素的实证研究进行综合和分析,评估这些影响因素对在线健康信息搜寻行为的整体效应及其显著性,据此萃取在线健康信息搜寻行为的16个影响因素,然后引入集成决策实验室法-解释结构模型分析各影响因素之间的层级逻辑关系和作用路径。研究结果表明,健康焦虑、健康素养、自我效能、健康状态、信任及收入位于递阶层次模型的顶层,直接对用户在线健康信息搜寻行为产生影响,将其归为邻近影响因素;感知风险、感知价值、社会支持、信息质量等9个影响因素位于递阶层次模型的中间层,将其归为过渡影响因素;互联网接入位于递阶层次模型的底层,将其归为根本影响因素。

关键词: 在线健康信息搜寻行为, 元分析, 决策实验室法-解释结构模型, 递阶层次, 信息服务

Abstract: Systematic analysis of the influencing factors of online health information search behavior and its hierarchical logical relationship, this paper provided theoretical guidance for deepening academic research on online health information search behavior and optimizing online health information services. To synthesize and analyze the empirical studies on the influencing factors of online health information-seeking behavior at home and abroad based on the meta-analysis method, the overall effect of these influencing factors on online health information-seeking behavior and their significance were assessed, and 16 influencing factors of online health information-seeking behavior were extracted accordingly. Then DEMATEL-ISM was introduced to analyze the hierarchical logical structure and action path among the influencing factors. The results showed that health anxiety, health literacy, self-efficacy, health status, trust, and income were located at the top of the hierarchical model and directly influenced users’online health information-seeking behavior, categorized as neighborhood influencing factors. Nine influencing factors, such as perceived risk, perceived value, social support, and information quality, were located in the progressive hierarchy model’s middle level and categorized as transitional influencing factors. Internet access was located at the bottom of the recursive hierarchy model, and was classified as a fundamental influencing factor.

Key words: Online health information searching behavior, Meta-analysis, DEMATEL-ISM, Delivery hierarchy, Information services

中图分类号: